Facebook and Twitter are the top social networking rivals today with annual revenues reaching $4.27 billion according to eMarketing. Facebook and Twitter both took two different angles when it came to social networking, Facebook a more structured yet large site, and twitter being a simple yet small site. From research firm eMarketing, $150 million figure by comparing Twitter with Facebook, which had ad sales of about $150 million in 2007.
In terms of e-media, and online retailers, Amazon and eBay are the leading institutions and have gained a lot of consumers due to their
